Blog

May 28, 2026
How Trigger Email Campaigns Increase Sales
Trigger email campaigns are automatic letters or chains of letters sent to the user in response to their actions or behavior.

May 28, 2026
Email Campaign Metrics and How to Improve Conversion
Email metrics are indicators that help you assess how users interact with your emails at every stage — from delivery to completing a target action. Without understanding these metrics, it's impossible to evaluate whether your campaigns are working.

May 28, 2026
When to Send Email Campaigns
The day and time you choose directly affects whether users open your email, read it, and take action. Even a high-quality email with a strong offer can fail if sent at the wrong moment.

May 28, 2026
Types of Email Campaigns for Business and Marketing
Email campaigns are messages sent to a group of users from an address database for communication, promotion, or sales purposes.

May 25, 2026
How to Create a Content Plan for Email Campaigns
Many businesses run email campaigns chaotically — writing emails at the last minute, repeating the same topics, and ignoring any logical structure. As a result, campaigns either go out irregularly or turn into a stream of random messages nobody reads. A content plan for email marketing solves this problem.